Keys to a good location based marketing campaign | Location-based Marketing Tool

4:30 PM

(0) Comments

Keys to a good location based marketing campaign | Location-based Marketing Tool

Aaron Strout, head of location based marketing for WCG put together a great checklist on how to run a good location based marketing program, appropriately titled:

10 Keys to a Good Location Based Marketing Campaign

This list is a primer for the soon to be released book “Location Based Marketing for Dummies“, one we are definitely waiting to get a copy of and recommend that you get as well.

My Take: For nearly every small business; local restaurant, retailer or service provider, location based marketing is going to be both new and not so new. New, in the sense that there is now a whole new set of technologies to work with and Not So New, because location based marketing is what they have always done. Local businesses survive based on foot traffic both old customers and new customers have got to come into your place of business in order for you to make your numbers month in and month out.


0 Responses to "Keys to a good location based marketing campaign | Location-based Marketing Tool"

Post a Comment